Wednesday, October 3, 2007

The Future of PR

Hello!

I'm so excited to share this piece with you. I had to read this for a PR class and I'm spreading this I hope you take the time to read this wonderfully written essay: A Manifesto for the 21st Century Public Relations Firm.

It's a bit long, but I urge you to take the 10-15 minutes to read it. You can find the article here.

1 comment:

stevequigley said...

Dear PRSSA Members:

Here's the great thing about this profession: You don't have to wait for anyone's permission to be a leader of the next generation of PR pros.

Just go for it. There's so much change in our world right now. It's opening huge opportunities for bright, bold, strategic young professionals.

Read this article then put your stake in the ground. All it takes is guts, passion, intelligence and hard work.

Prof. Q